SingleFeed does Google Base Expiration Good! March 2nd, 2007
SingleFeed, ahead of the curve (again), has launched full support of all the new Google Base required fields!
You can read more about the new Google Base field requirements here, http://groups.google.com/group/base-help-roadblocks/browse_thread/thread/ac53a9f6edec0f8b/d42e1cd9f9a66a97#d42e1cd9f9a66a97, and here, http://base.google.com/base/products.html.
The most onerous of the new requirements that Google Base has instituted is the required Expiration Date field. If a row in the product feed does not contain the expiration date, the row is INVALID. If a row in the product feed contains an expiration date greater than 31 days, again, INVALID.
SingleFeed to the rescue…
All feeds set up on SingleFeed for transmission to Google Base automatically are guaranteed to have the expiration date column set to 30 days from the time of upload. AND — every day, if you enable the auto-renew option, we will make sure that your expiration date for every one of your products is always updated to 30 days from the moment of the upload! (remember, we publish your feed — upload it — every day)
If you previously uploaded your SingleFeed to us without the Google Base required expiration date, or forget to include the expiration date within your file in the future, DON’T WORRY, we automatically correct your feed through the Correction Wizard and automatically keep your expiration date fresh — 30 days in the future.
More details about how it works…
There are 2 new SingleFeed columns within the SingleFeed file format…
- GOOGLE EXPIRATION DATE
- GOOGLE EXPIRATION DATE AUTO RENEW
The format of GOOGLE EXPIRATION DATE is YYYY-MM-DD. (e.g. 2007-03-12)
The format of GOOGLE EXPIRATION DATE AUTO RENEW is Y or N (e.g. Y) If you specify an expiration date, but leave out the auto-renew, we assume that you do not want us to update your expiration date for that product.
If you want us to automatically, daily, every time we submit your products to Google Base, to make sure that your expiration date is 30 days from today (keeping your content, fresh, alive, and valid) just set the Google Base Expiration Date Auto-Renew to ‘y’ (which, btw, stands for “yes, please auto-renew”).
Enjoy! (I know you will.)
Jeremy Horn
SingleFeed