SingleFeed

Archive for May, 2008

SingleFeed’s new “Data Sync” Feature goes live

Friday, May 30th, 2008

First off, I would like to take a minute to introduce myself.  My name is Angela Karst and I am the newest member of the SingleFeed account management team.  I am very excited to be a part of a great company that is offering such a valuable service to merchants.  I look forward to working with many of you very soon!

We here at SingleFeed are very excited to share with you a new feature that recently went live on our site.  We call this feature “data synchronization” or “data sync” and it allows you to maintain any fields that you have uploaded previously and ensure that those fields will not get overwritten the next time you upload a new file. This feature is useful if you need to manually add or customize certain fields that won’t be present in the file you will be uploading to SingleFeed on a regular basis.  For instance, if you are importing a Yahoo Merchant feed, you might find that a SingleFeed required column like “manufacturer” isn’t in your Yahoo feed.  In the past, every time you uploaded a new feed you had to manually go in and add the manufacturer field.  Now after your first upload you can enter your data sync settings and check the box next to the manufacturer field.  This tells our system to leave that field as is every time you upload a new feed, thus saving you a lot of time and energy! 

For more details on data sync, visit this link: 

https://www.singlefeed.com/?s=datasync_feature

SingleFeed At Internet Retailer

Wednesday, May 28th, 2008

We sent a note to all our merchants a couple weeks ago, but I wanted to remind everyone that we’ll be exhibiting at Internet Retailer in Chicago in 2 weeks.  We’re at Booth 1222.

This is a big leap forward for the company as it’s our first time exhibiting at any conference.

SingleFeed has been lucky enough to grow through word of mouth.  Compared to most companies in our space, we’ve spent pennies on marketing.  Since inception, I wanted to build a great product and have our merchants evangelize SingleFeed for us.  This has definitely been the case, and we’re organically growing at a nice clip.  So why the change?  Well, as I say with any marketing campaign, you have to test and track.  And if we’re going to test exhibiting somewhere, Internet Retailer is the place to do it.  eTail and Shop.org are also very important, but IR is the show for ecommerce in my mind.  And besides attracting new merchants, IR is a great place to catch up with current merchants, current and potential partners, and just generally spread the good word about our progress (and there’s been a lot – we’ll demo some important advancements at the show!).
So, if you plan to be in Chicago, please contact us, and we’ll set up a time to meet.  Hope to see you there!

Catching Up – Product Releases

Wednesday, May 28th, 2008

Sorry for the lack of blogging – here, on ComparisonEngines, and on LoveYourFeed.  But just because you don’t see any blog posts, doesn’t mean we’ve been asleep at the wheel.  In fact, it’s been just the opposite.  We’ve been working extremely hard on building SingleFeed into a stronger business.  Some of that comes in terms of additional resources – and I’ll talk about those resources soon – but a lot of that comes in terms of releasing features, enhancements early and often while taking care of bug fixes immediately.
Since my last blog post (April 15), we’ve released the following major enhancements:

-Self Service Portal (immediate case submission to account manager, ability to view related cases and get right to the answer)
-Online knowledge Base (detailed SingleFeed instructions, helpful hints, commonly asked questions)
-SKU level reporting view (view product level clicks by engines to quickly determine which SKUs should be suppressed from your feed)
-Data Synchronization (SingleFeed now remembers your data (stay tuned for details!)

-Extension of cookie life (we’ve been under-reporting your sales – not good.  our reporting is now much more accurate)
In addition, there have been a TON of back end improvements, account management enhancements, and quick bug fixes.

In total, we’ve had 5 releases in the past 6 weeks, comprising 25 enhancements/new features and 21 bug fixes.  And that’s just the start!  We’re ramping up for the holiday shopping season and there are many exciting new features and enhancements on the way.  I promise that we’ll be much better at communicating these releases in a much more timely manner going forward.