SingleFeed Blog

In aggregate, SingleFeed merchants get the highest percentage of sales from Google Product Search, NexTag, PriceGrabber, Shopping.com, and Shopzilla. After these five shopping engines, Amazon Product Ads is the next highest producing shopping engine for our merchants. While there’s a big drop off in absolute revenue between the top five shopping engines and Amazon Product Ads, Amazon still has one statistic in its favor: Conversion Rate.

Amazon Product Ads has the highest conversion rate among all the shopping engines that SingleFeed supports. If you’re not on Amazon Product Ads today, you should consider testing out the engine. Amazon Product Ads does not let all merchants in automatically as they are restricting listings in some categories. However, it’s worth applying if you’re looking to expand your shopping engine campaign. To get started, just check out our Support Portal for sign up instructions.

For those of you who aren’t familiar with Amazon Product Ads, these are typical CPC based ads which are completely separate from Amazon Selling On (aka Amazon Marketplace). You can find Product Ads in search results and Amazon product pages.

Sign up: Visit https://www2.gotomeeting.com/register/963586179 today!

Approximately 1/3 of Americans use comparison shopping engines at least once per month. Your ecommerce site should be earning 10-20% of your monthly traffic and revenue from your listings on comparison engines. Are your results on par?

This webinar is for serious Yahoo! Store owners who are committed to increasing revenue in 2010. Have you ever wondered how to increase your traffic and sales on your Yahoo! Store? Whether you’ve struggled in your attempts to list your products on comparison shopping engines like Google Product Search, Yahoo Shopping or Shopzilla, or just want to find out more about data feed optimization this is the webinar for you!

Join SingleFeed as we share our expertise in getting started with the shopping engines, employing best practices for success and streamlining the process as much as possible. You will also hear from Rob Snell, author of Yahoo! Stores for Dummies, a Yahoo! Store evangelist, and one of our valued clients. Rob has seen impressive results on the shopping engines since getting started with SingleFeed.

Join SingleFeed and Rob to learn how to get up and running & succeed on the comparison shopping engines.

We’ll cover these topics:

* Why retailers partner with shopping engines
* How to list your products
* Tips for optimizing your product feed
* A real customer success story
* And we’ll leave plent of time for questions

When: Wednesday, January 27, 2010 from 10:00 AM – 11:00 AM PST

Presenter: Ryan Douglas, Business Development Manager, SingleFeed

Special Guest: Rob Snell, Owner, Gun Dog Supply, Author, Yahoo Stores For Dummies

Visit https://www2.gotomeeting.com/register/963586179 to sign up today for free!

Another remindter to join Brian Smith and Marin Software in a webinar sponsored by Search Marketing Now tomorrow,  Tuesday, September 15, 2009 at 1 PM EST.  Take a look at ComparisonEngines.com blog for more details.

For years I’ve wanted to bring the shopping engines and merchants closer together. This new Yahoo! Group is an attempt to do just that: get the decision makers – big and small, merchant or shopping engine – in the same (virtual) room to discuss the most important topics, best practices, network, help each other out, and more.

This group will be moderated and access restricted to those who are serious about learning and helping others. This is not a group about selling your wares.

Sign up now by going to the Yahoo! Group today.